Wednesday, September 14, 2011

Hot Products create demand

As we struggle thru Great Depression 2.0, everyone laments the "lack of demand" i.e. people aren't buying stuff. If only they say, people would spend more, we would be on the road to recovery.
Target Stores cut some deal with a hot Italian designer to do some really nice clothes that Target would sell at typical Target prices (low). The stuff was so good that eager shoppers bought up every thing on the store shelves and crashed the web site trying to order over the web.
That's the answer to the lack of demand, offer desirable product. Even a big bland box store like Target can pack 'em in with the right merchandise. People will spend money for the right stuff.

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