One of those successful car commercials. Opens with a sporty looking little red car zipping down an empty road. (When was the last time you got to drive on a road empty of cars?). Camera zooms in on the driver's seat and we have the biggest nerd you ever saw driving the car. That's gonna make me want to buy it. Then we see a cop car, bubble gum machine flashing blue and red in the rearview mirror. Commercial ends, mercifully, before we get to the cop writing the nerd a ticket.
Do they really think this is gonna sell cars?