Jackie Cilley ad. Stop the Pledge

Jackie Cilley is a democratic candidate for governor of NH.  "The Pledge" in full reads "I Pledge to never ever allow a state income tax in NH".  The pledge has been required of all politicians in NH for decades.  Ms Cilley's ad popped up on my facebook page this morning.  I hope this rather lame ad means Ms Cilley is defeatable by Republicans.
   I would not run an election ad that reads "I want to sock you with an income tax." even phrased in north country code words, if I was looking to attract votes around here.  Maybe she thinks it will work down south along the border where Massachusetts democrats have been infiltrating New Hampshire.