Being an airline was once so cool that a Florida railroad renamed itself "Seaboard Air Line". It's stock shot up. This was back in the 1920's or 30's when the railroad was still steam powered.
Aviation Week did a piece on "Top Performing Airlines". In the short list of winners, we have such flight suggestive names as Copa Holdings, Ryanair Holdings, AMR Corp, Allegiant Travel Co. and Regional Express Holdings.
I guess Wall St thinks better of a company name suggestive of stock and bond trading, rather than a name that forthrightly announces the company's real business, supplying air transportation.
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